Rightmove embarked on it's next chapter of growth, no longer just about dreams. No longer just about finding your happy. No longer just about the start. Because peoples’ lives have changed.

We created a visual brand based on belief, shared moments and human insight. We’re at home, we’re ourselves, we’re confident but grounded and even playful when the time is right.

We worked as one team to create a brand that lives from button to billboard. Across every product screen, every event, for every life mover.

Along the way we developed a new art direction, photography and illustration style, but we kept the core. The teal is Rightmove's most distinctive asset. So we made it even hotter. A new set of secondary colours deliver the brand’s signature optimism across every part of the experience.